Workshop: Essentials of Marketing

Tue, May 16, 2023 - Thu, May 18, 2023 / Asheville, NC

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Marketing in today's world requires the understanding of the many facets available to you. We will explore the best approaches to reach the right clients, exposing your firm to the best outreach and many other key marketing elements in the design world.  We will hear from an expert speaker in the field and as always will learn from each other.   This is a tenet of The Leaders of Design.

This workshop will take place at The Biltmore, America’s Largest Home®, as magnificent today as it was more than a century ago. We will stay on property and enjoy the luxurious family home of George and Edith Vanderbilt. Our time will include a private tour of the property, we will take a close look at original art by Pierre-Auguste Renoir and John Singer Sargent. We will explore the stories of the Vanderbilt family, their guests, and employees through displays of vintage clothing, accessories, art, furniture, and more. On day two we will explore the town of Asheville, the Art District, its galleries and museums, and the nearby River Arts District, filled with former factory buildings and house artists' studios.